Brian Winkeler
11:00 AM | Location: Embassy Hotel: Crimson Meeting Room
Assemble. Engage. Transform. How We Built the New Soonercon Brand
Curious about Soonercon's new look? Who is this Ripley Raccoon character anyhow? How does this shape the con's story going forward? Join this panel discussion to learn about the collaborative process behind the new Soonercon brand, led by our award-winning strategic creative partner Robot House.
Moderator: Brian Winkeler, Founder, Robot House
Panelists: Amber Hanneken, Brian Winkeler, Matthew Cavanaugh
Tracks: Business & Marketing, General Interest
3:00 PM | Location: Embassy Hotel: Crimson Meeting Room
The Robot House Guide to Personal Brand Building for Independent Creatives
It can be quite overwhelming to figure out your brand. Sure, you know that your work fits into certain genres of interest, but how do you know what your brand is, and how can you use it to elevate engagement and grow your fanbase? Brian Winkeler, founder of strategic brand creative agency Robot House, shares his ready pro tips in this interactive discussion designed for independent creatives looking to define and articulate their brand.
Moderator: Brian Winkeler, Founder, Robot House
Panelists: Brian Winkeler
Tracks: Business & Marketing, Workshop